With one-of-a-kind boutique hotels emanating a contemporary vibe and a modern spirit exuding cozy and chic atmospheres, stylish dining, ultra-gourmet cuisine, and customized services, LuxuryRes’ hotel partners deliver memorable and remarkable experiences. In the wake of the pandemic, however, hotels are struggling to achieve direct bookings due to fierce competition from Online Travel Agents (OTAs). Their in-house booking solutions are limited by their subpar interconnectivity with the property management system (PMS), leading to a cumbersome booking experience.
Helping hoteliers tackle these challenges and capitalize on the rising booking opportunities with its all-in-one hotel reservation and property management system is LuxuryRes, Inc; founded by hospitality industry professionals, David and Michelle Settles. Its PMS interface, designed for independent hotels, streamlines reservation processing by seamlessly integrating with their PMS. LuxuryRes has direct connections with OTAs and meta-connect sites, including Expedia, Booking.com, Google, and others, enabling hoteliers to manage different third-party sites from a single pane of glass. Essentially, its long-standing partnerships allow reservations from OTAs to flow directly into a hotel’s PMS and eliminate manual transmission of information and reservations, letting them control staffing issues while offering consistent pricing across channels. LuxuryRes is not only a hotel technology company, but also a beacon of individuals driven by their passion for the hospitality industry. Carrying on the legacy of LuxuryRes is their daughter, Annaliese Settles, who attended hotel and restaurant management school at The Conrad N. Hilton College at the University of Houston. She started her career by working in hotels to truly understand the needs of their clients and not assume like all the other hotel technology companies out there. LuxuryRes is unique in its family-oriented work environment where everyone is more than just a colleague.
As ex-hoteliers, we designed our platform based on firsthand experience of what hoteliers need not what outsiders think hotels need. This enables us to equip hoteliers with the tools they require to effectively compete in today’s crowded online booking arena
A highlighting aspect of LuxuryRes is its ability to support independent hoteliers in competing against larger hotel chains when negotiating rates for business travelers. Through this platform, LuxuryRes improves revenue generation by directing end customers to the hoteliers’ direct booking engine or any of LuxuryRes’ booking channels, driving savings of up to 70 percent on commissions. LuxuryRes also specializes in search engine optimization (SEO) and leverages the client’s social media platforms without heavily relying on costly options like Google’s pay-per-click campaigns. It stops hoteliers’ revenue from draining and increases direct bookings, which is otherwise difficult due to immense competition against OTAs in the pay-per-click ad space arena.
Since its inception in the late 80s, LuxuryRes has successfully ignited numerous success stories in the hospitality industry. It has a proven track record of directing 50% and upwards of consumer traffic away from other costly channels and to the hotel’s direct booking engine therefore substantially lowering the hotel’s distribution costs. LuxuryRes has established long-term relationships with the world’s top hotels because of its user-friendly and fast PMS that precisely aligns with their hotel’s specific needs. Moving forward, LuxuryRes plans on utilizing its PMS and cutting-edge booking engines to help hoteliers take control of their revenue generation in the hyper-competitive hospitality space. What sets LuxuryRes apart from its competitors is not only its cutting-edge technology, but also its strong foundation of great team members who have grown with the company for over 20 years together. LuxuryRes has solidified their practices and the effects are felt globally.
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