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Hospitality Business Review | Tuesday, March 05, 2024
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A staff operations platform integrates with a property's PMS and POS systems to streamline employee workloads and reduce turnover rates. It automates and tracks functions like guest requests, storefront purchases, and digital dining.
Fremont, CA: In 2024, the trend will be widespread technology adoption in hotels, enhancing guest experience and streamlining back-of-house operations. This technology can help properties facing staffing shortages operate efficiently, allowing them to continue working with less staff. Let’s look at a few types of technology that will be trending in hotels worldwide this year.
Mobile Apps
Technology has revolutionized the hotel industry by enabling guests to check in from their smartphones, bypassing the front desk and allowing them to relax immediately upon arrival. This eliminates long lobby lines and allows cross-country travelers to relax. Mobile apps also enable digital check-out, freeing front desk staff to focus on bigger tasks. In-room dining can be done through the app, saving time for both employees and guests. Digital dining orders reduce human error and provide real-time updates on orders. Overall, mobile apps are revolutionizing the hotel experience and reducing the need for traditional check-in lines.
Smart-Room Tablets
In 2024, hotel guests, particularly Millennials and Gen Zers, will increasingly seek the same personalized and convenient experience as mobile app users. Smart-room tablets, which function as digital concierges, allow guests to place in-room dining orders, book spa appointments, and browse hotel compendiums. They also allow guests to adjust in-room temperature controls and lighting, enhancing their stay's luxury and convenience. Similar to mobile apps, guests can browse a hotel's gift shop offerings and place orders for pickup in the lobby, generating additional revenue without overwhelming staff.
Casting
Casting capabilities, delivered through Google Chromecast, allow guests to stream content directly to their hotel room's television from their devices. This eliminates the need for guests to stop watching Netflix due to distance. Casting also allows hotels to display personalized welcome messages on the in-room television and will enable guests to cancel expensive cable subscriptions.
Staff Operations Platforms
A staff operations platform integrates with a property's PMS and POS systems to streamline employee workloads and reduce turnover rates. It automates and tracks functions like guest requests, storefront purchases, and digital dining. Ticketing systems help focus on guest satisfaction by monitoring service requests, preventative maintenance, and work orders.
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