The Future of Travel: 2024 Edition

As food-focused travel continues, restaurateurs are adding hoteliers to their CVs and ensuring their new properties have impressive food offerings as people seek hot reservations and cultural experiences through food.

Fremont, CA: Demand for silent trips, sports tourism, and skip-gen travel will significantly increase next year. The increasing demand for serene and immersive travel experiences, coupled with the growing popularity of eco-tourism and wellness-focused vacations, is primarily driven by the ever-increasing preference for quiet trips.

AI Aims To Be Your Sidekick

In 2024, AI will become a travel companion, offering new features and products to assist travelers. However, concerns about potential negative impacts as AI becomes more integrated with travel are raised as AI becomes more widely used.

Plan-Free Travel

The algorithm-driven era of FOMO travel is waning, with once-secret spots becoming tired and cookie-cutter. The drive to plan trips around them is losing momentum, leading to a rising counter-movement of travel with no plans at all.

Private Group Travel

The post-pandemic trend of gathering friends and family for shared holiday experiences is increasing, with luxury travel becoming more popular. This trend includes 3G families and 50-something empty-nesters seeking lifelong friendships.

Coolcationing

Summer holidays were once about seeking the sun and heat. Still, recent record-breaking temperatures have led many to consider booking "coolcations" in temperate destinations, which are less crowded and offer a more relaxing experience.

Sports Tourism

Sports tourism has evolved in recent years, with a new generation of sports fans emerging due to glossy TV documentaries. They are now following various sports in various destinations worldwide, planning holidays around seeing games, races, and activities in exotic locations, and extending trips on either side to see the sights. This shift has led to a more diverse and exciting sports experience for travelers.

Gig Tripping

The Swift Effect has led to a 50% increase in the destination concert business, with Taylor Swift being the prominent figure. Previously, athletes and wellness experts were the main headliners at retreats. Still, now rock stars are the new rock stars of travel, offering a more memorable experience and affordable tickets for popular pop icons like Swift in cities like Amsterdam or Milan.

Skip-Gen Travel

Skip-gen travel refers to grandparents vacationing with grandchildren, with double the number of inquiries for grandchild/grandchild bookings in recent months.

Restaurateur-Owned Hotels

Restaurants and hotels are the core of the hospitality industry, often interconnected on one premise. However, most hotels were not initially owned by restaurateurs. As food-focused travel continues, restaurateurs add hoteliers to their CVs and ensure their new properties have impressive food offerings as people seek hot reservations and cultural experiences through food.